How does Macorva CX save and calculate results?

Macorva CX simplifies the management of survey results and contact information by following these rules:

  • Every click and tap is saved, but partial surveys are not included in the results.
  • A survey is considered complete when the user clicks "Submit".
  • Response rate is computed by dividing complete surveys by the number sent.
  • Contacts are managed by:
    • If you send a survey with a phone number or email with a customer name, Macorva remembers that customer name if the next survey is sent only with an email or phone.
    • Likewise, Macorva will update a previously used email / phone only contact if a name is added at a later date.

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